2021 — present — Brand founding / Knitwear
hello ronron

A knitwear label built for the modern traveller: versatile, low-waste pieces that layer for cold climates and breathe in the tropics.
I founded hello ronron to make beautifully-made knitwear designed around women's day-to-day routines, so every piece complements the wardrobe that already exists. Rather than following seasonal trends, I keep perfecting a solid base of quality, responsibly-made capsule collections.
Rooted in my East and Southeast Asian influences, I fold elements of the Cheongsam and Kebaya into low-waste knit construction — bridging tradition with modern manufacturing. Pleated knits, bustier bodices, tie details and fully-fashioned panels reduce cutting waste while keeping the silhouette precise.
As founder I own the full cycle: line architecture and range planning, technical development with knit mills, fit and grading, fabric and trim sourcing, costing, photography direction, e-commerce and wholesale — six capsule collections to date, shipping to customers across Asia, Europe and North America.





